Her Target Audience:- young girls, aged 14-17
Katy Perry has to:-
- portray herself as an older sister-figure/friend.
- reflect some of the anxieties young girls have.
- be a role model for young girls, i.e. to appear sexy in a non-threatening way.
Katy Perry - "I Kissed A Girl" (2008)
This song explores the insecurity about sexuality among young girls.
Katy Perry - "Hot N Cold" (2008)
This song explores the confusion young girls have about boys, i.e. always changing their minds about something (particularly at the worst possible moment). However, this video is presented in a comical way in an effort to humiliate the groom.
Katy Perry - "California Gurls" (2010)
This song explores how Katy Perry felt during her two-year marriage with Russel Brand (this video was published at the beginning of their marriage). It conveys a happy yet sexy image to reflect Katy Perry's feelings at that time
Katy Perry - "Teenage Dream" (2010)
Like "California Gurls", this song explores Katy Perry's feelings while she was married to Russel Brand and it also conveys a happy yet sexy image to reflect on this.
Katy Perry - "Firework" (2010)
This song explores how one should celebrate their differences instead of be ashamed of them. It conveys a positive message to empower young girls to accept themselves for who they are. There are several scenes in the music video featuring characters (girls and boys alike) with common insecurities
Katy Perry - "Wide Awake" (2012)
This song explores Katy Perry's feelings after her divorce with Russell Brand after two years of being married.
Katy Perry - "Roar" (2013)
This song explores the insecurity about sexuality among young girls.
Katy Perry - "Hot N Cold" (2008)
This song explores the confusion young girls have about boys, i.e. always changing their minds about something (particularly at the worst possible moment). However, this video is presented in a comical way in an effort to humiliate the groom.
Katy Perry - "California Gurls" (2010)
This song explores how Katy Perry felt during her two-year marriage with Russel Brand (this video was published at the beginning of their marriage). It conveys a happy yet sexy image to reflect Katy Perry's feelings at that time
Katy Perry - "Teenage Dream" (2010)
Like "California Gurls", this song explores Katy Perry's feelings while she was married to Russel Brand and it also conveys a happy yet sexy image to reflect on this.
Katy Perry - "Firework" (2010)
This song explores how one should celebrate their differences instead of be ashamed of them. It conveys a positive message to empower young girls to accept themselves for who they are. There are several scenes in the music video featuring characters (girls and boys alike) with common insecurities
Katy Perry - "Wide Awake" (2012)
This song explores Katy Perry's feelings after her divorce with Russell Brand after two years of being married.
Katy Perry - "Roar" (2013)
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