Styles of Music Video

Styles of Music Video

• Narrative-based:- Storyline - Daniel Powter - "Bad Day" - artist can feature in the "story" - not always

• Cinematic:- high production values - Storyline - a 'film-like' quality - Pop - Romance! - Eminem - "Stan" - The Cardigans - "My Favourite Game"

• Studio-based:- Shot in one location - in studio - The Foo Fighters - "The Pretender" - Take That - "Rule the World"

• Intertextuality:- Refers to other existing texts - The Wanted - "Walks like Rihanna" - refers to The Back Street Boys, Take That, etc

• Parody:- Making fun of another text - Hot Chip - "I Feel Better"

• Pastiche:- working seriously with another genre/time frame - not to be confused with Parody - Christina Aguilera - "Candyman" - OutKast - "Hey Ya"

• "As Live":- concert footage - Coldplay - "Fix You"

• Animation:- stop-motion or digital - Peter Gabriel - "Sledgehammer" - Gorillaz - a-ha - "Take On Me"